The World Heart Federation and Unilever launch Heart Age and renew partnership
09.06.2009 10:04
The World Heart Federation and Unilever launch Heart Age and renew partnership
Read the press release: Heart Age could help revolutionise CVD risk management
London, June 9, 2009 Unilever and the World Heart Federation announce a joint initiative to promote awareness of Heart Age - a new, personally motivating way of expressing an individual’s risk of developing heart disease and stroke.
At a global media launch, leading worldwide cardiovascular disease (CVD) experts - including Professor Pekka Puska (President, World Heart Federation) and Professor Rod Jackson (Head of Clinical Epidemiology & Biostatistics, University of Auckland) - pledged their support for the new concept, which they believe could help in the global effort to reduce CVD, the leading cause of premature death worldwide. Read the complete press release >